Hello! I'm Anna, a product designer based in Toronto.

Currently a Product Designer at VendorPM, I was previously at Ubersmith, Rocketplan, and some other cool places. On the side, I have a passion for branding, photography, and anything creative.

A while back, I graduated with psychology & business co-op major and a digital arts communication minor at the University of Waterloo! I got into the world of design in a very unconventional way as I thought I was going to become a clinical psychologist. Hence the psychology major .

During school, I was a marketing coordinator at a club where I discovered the world of graphic design for posters, newsletters, and social media posts. Wanting more than just making things look beautiful, I wanted to make things usable - to solve problems people had differently. That led me to pursue a minor in digital arts communication.

I started doing passion projects, volunteering at clubs, and interning at companies to rack up design experience.
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As a designer I love making things easy to use -no struggling, eye-catching, and creating a happy experience .

Revloop

Ubersmith | 2022

Designing a SaaS subscription management platform that is scalable for any business type.

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CF Eats Demo Image

Rocketplan app

Rocketplan Technologies | 2020

Digitalizing the property restoration industry's paper-base workflow with a restoration management app.

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Universal Banker App

Scotiabank | 2018

A redesigned app that tellers used to assisted customer across Canadian branches. The goal was to eliminate desktops and have more tellers help out customers with simple requests.

View case study